Sony‘s new Action Cam has jumped into the market with a big splash (action sports pun intended), and it can’t be making GoPro very happy. The tiny (3 oz, with battery), wearable Sony Action Cam—boring technical name: HDR-AS10—lets you capture point-of-view shots while you surf, mountain bike, or engage in pretty much any activity during which you want to show off your skills.
The camera ships with a rechargeable battery, adhesive mounts, and a ruggedized waterproof case that will let you take it down to 197 feet—so you can snap diving shots as well. And the good news is, you’ll be doing more than “snap,” because the sleek-looking Action Cam features a 16-megapixel Exmor R CMOS sensor, a 170-degree field-of-view Carl Zeiss Tessar lens, and records full HD video (1920 x 1080, 30p) and “HD SLOW video” (2x at 1280 x 720, 60p; 4x at 1280 x 720, 120p) so that you can study the form of your snowboard jumps or just plain look cool in slow motion. It also features Interval Still Recording mode and, soon, Sony will release additional mounting accessories, like a waterproof head mount kit, a handlebar mount, and a suction cup to make the shooting experience even more extreme.
Action Cam will be available this month for $199.99 or $269.99 with Wi-Fi.