Posts Tagged ‘Cameras’
Panasonic has announced the 14.1MP LUMIX DMC-FX75—a “slim and stylish hybrid” digital camera that shoots High Definition video. The camera boasts a super wide 24mm f/2.2 LEICA DC VARIO-SUMMICRON lens with 5x optical zoom, which can be used while shooting HD video in AVCHD Lite format. To complement the high-quality video, the LUMIX FX75 also features Dolby Digital Creator to record high quality audio. Pricing and availability will be announced 30 days prior to the shipping date. Check out the full release from Panasonic below.
SECAUCUS, NJ (June 1, 2010) – Panasonic announced today the new LUMIX DMC-FX75, a super-slim digital camera that packs big features, including a 24mm ultra-wide-angle F2.2 bright LEICA DC VARIO-SUMMICRON lens with 5x optical zoom, which can be used while shooting High Definition video. The slim and stylish LUMIX FX75, a 14.1-megapixel digital camera is one of Panasonic’s high-performing hybrid models with the ability to not only take high-quality still photos, but can also record HD video in the AVCHD Lite format.
“The Panasonic LUMIX FX75’s 24mm ultra-wide-angle lens is a rare feature to have on a compact camera – especially one this small, so we are packing a lot of value and quality into this slim and stylish digital camera,” said David Briganti, Senior Product Manager, Imaging, Panasonic Consumer Electronics Company. “Most consumers value the benefits of a long zoom, but understanding the importance of a wide-angle isn’t as known. With a 24mm ultra-wide angle like the one on the LUMIX FX75, photographers have a wider range of composition possibilities with approximately 213% larger viewing space compared to that of a 35mm camera.”
The LUMIX FX75 can record HD video in the AVCHD Lite format, which allows almost double the recording time in HD quality compared with the conventional Motion JPEG format. When recording in AVCHD Lite, the content is perfect for viewing on an HDTV, like a Panasonic VIERA Plasma. To complement the high-quality video, the LUMIX FX75 also features Dolby Digital Creator to record high quality audio. For those users who are recording HD video to view on a computer screen, they also have the option to record in Motion JPEG, as well as WVGA (848×480) and VGA (640×480).
The LUMIX FX75 adopts full touch-screen operation, which allows for Auto Focus (AF) to quickly be set to the subject by simply touching the large 3.0-inch 230,000-dot LCD. Also, the user can click onto a subject with a single touch, and the FX75 then tracks the subject with the AF tracking feature – even when moving. The touch-screen operation is fluid and smooth – whether in record or playback mode. While recording, once the frame is composed, users can simply touch the area they want focused before pressing the shutter button. In playback mode, users can drag the image across the screen with their finger to browse the collection of photos, as though it is a page in a book.
Panasonic’s iA (Intelligent Auto) mode, a hallmark on all LUMIX digital cameras, is further advanced in the LUMIX FX75 with the addition of a new Motion Deblur mode*1 by updating the motion detection (Intelligent ISO Control) and brightness control (Intelligent Exposure) to gain the highest shutter speed possible. Combined with the outstanding brightness of the lens and the POWER O.I.S. (Optical Image Stabilizer), the LUMIX FX75 reduces blur created from handshake or the subject moving. The iA suite of technologies include: POWER O.I.S., Face Recognition, Face Detection, AF Tracking, Intelligent ISO Control, Intelligent Scene Selector and Intelligent Exposure – all which are engaged when in the iA mode. Panasonic’s iA is also available while shooting video and include: AF Tracking, POWER O.I.S., Face Detection and Intelligent Scene Selector.
The Panasonic LUMIX FX75 features the Venus Engine HD II image processor, which helps assure superb image quality in both photo and video recording. It also incorporates Intelligent Resolution technology to perform the optimum signal processing based on the part of a picture to give a whole image outstanding, natural clearness with fine details. At the same time, the multi-task image-processing engine Venus Engine HD II supports a super-fast response time. The shutter release lag time is as short as approximately 0.005 of a second in 1-area AF, and the camera’s quick response makes it easier to capture sudden, spur-of-the-moment photo opportunities together with the Sonic Speed AF.
With the Intelligent Resolution technology, three areas – outlines, detailed texture areas and soft gradation – are examined pixel by pixel and automatically detected to enhance any degradation created during the digital zoom process or in high-sensitivity shooting. The outline areas are enhanced effectively to give the edges more clarity, while simultaneously giving a moderate accent to the textured areas so they look accurately detailed. To soften gradation areas, such as a face, the increased noise reduction system of the Venus Engine HD II is applied to make it appear smoother. As a result of Intelligent Resolution, images are naturally clear and crisp in both photo and video recording. The Intelligent Resolution technology powers Panasonic’s new Intelligent Zoom feature, which extends the camera’s zoom ratio by approximately 1.3x while maintaining picture quality – and enhancing the digital zoom and making it comparable to the quality of an optical zoom. With Intelligent Zoom, the Panasonic FX75 can reach up to 6.5x.
Other features include:
* Cosmetic Mode – takes portraits with the user’s favorite skin tone (soft skin, natural skin, summer look) and can add a degree of transparency of skin detail (low, standard, high), making it possible to take portraits with different skin tones, for example, look more sun-tanned.
* Happy Mode – option in iA that optimizes color, saturation and brightness to make both photos and movies more vivid and true to the color of the scene you memorized.
* Battery Life – the high performance Venus Engine HD II is also more energy efficient compared with the conventional Venus Engine HD, extending the battery life up to 360 shots (CIPA) on a single charge.
Pricing and availability for the Panasonic LUMIX DMC-FX75 will be announced 30 days prior to shipping date. For more information on these LUMIX models, please visit: www.panasonic.com/lumix.
*1The picture size may be reduced.
*Leica is a registered trademark of Leica Microsystems IR GmbH.
*The LEICA DC VARIO-SUMMICRON lenses are manufactured using measurement instruments and quality assurance systems that have been certified by Leica Camera AG based on the company’s quality standards.
*Dolby and the double-D symbol are trademarks of Dolby Laboratories.
*HDMI, the HDMI logo and High-Definition Multimedia Interface are trademarks or registered trademarks of HDMI Licensing LLC.
*YouTube is a trademark of Google Inc.
*All other company and product names are trademarks of their respective corporations.
*This unit is compatible with both SD/SDHC/SDXC Memory Cards. You can only use SDHC Memory Cards on devices that are compatible with them. You cannot use SDHC Memory Cards on devices that are only compatible with SD Memory Cards. (When using an SDHC Memory Card on another device, be sure to read the operating instructions for that device.)
*Some accessories are not available in some countries.
*The use of recorded or printed materials that are protected by copyright for any purpose other than personal enjoyment is prohibited, as it would infringe upon the rights of the copyright holder.
*Design and specifications are subject to change without notice.
Pentax Optio I-10 Review
Text and Photos by Allison Gibson
Retro Cool Compact
Similar to the white Pentax K-x D-SLR, the white Pentax Optio I-10 compact camera is eye-catching and envy-inducing—a beautiful object in the hand of the photographer. Weighing only 5.4-ounces, and measuring 1.1-inches thick, this ultra compact point-and-shoot is light and slim. And with the charming retro look of its pearl white body, the I-10 (which also comes in black) has style.
What’s Old is New
Because so many point-and-shoot cameras share similar specs and price points, manufacturers sometimes try to attract consumers by setting their cameras apart with style. Most camera makers opt to go the route of sleek and futuristic for these compacts, but Pentax has taken a look back for their style cues—back to the once beloved Pentax Auto 110 film camera. The new Optio I-10 (notice the homage to the past even with the name?) is styled after its elder—with a digital face-lift of course. At PMA in February, I had the chance to check out the old and new side by side, and the similarity is staggering. Both fit right in the palm of your hand. With the popularity of all things vintage in photography right now, such as the Hipstamatic iPhone app and resurgence of Pinhole photography, the I-10’s retro cool looks are right on trend. But how does it fare as a contemporary camera?
Beyond the Beauty
With a 12.1-megapizel CCD sensor and offering 5x optical zoom, the I-10 features much of what consumers want in a slim and stylish point-and-shoot. The 5-25mm (28-140mm equivalent) f/3.5-5.9 PENTAX zoom lens does offer a less than desirable aperture range, however. The camera’s 2.7-inch LCD screen—with a 16:9 widescreen aspect ratio—is quite bright, even in direct sunlight. Though a 3-inch screen is ultimately more desirable for framing, it would have caused the camera body to be larger, and one of the I-10’s most celebrated features is its petite size.
Shooting Modes and Special Features
The I-10 features a host of subject and setting-specific shooting modes, which are accessed at the touch of the “Mode” button on a four-way D-pad to the right of the camera’s LCD. It is convenient that Pentax has chosen to not bury this menu deep in a digital folder somewhere because most users of this point-and-shoot will opt to swap modes fairly often, as the shooting environment changes from, say, Surf and Snow to Night Scene. Also included among the 24 shooting modes are: Auto Picture, Program (which allows slight tweaks to Auto such as white balance and exposure compensation), Portrait and Digital Shake Reduction (SR). There is also a mode called Digital Wide, which stitches together two pictures to create a wider image. This is not to be confused with Digital Panorama mode, which stitches together more than two images taken with the camera to create a panoramic photograph.
In addition to the point-and-shoot friendly shooting modes, there are a few features that are meant to assist in quality image capture. Another of the four-way D-pad choices takes you directly to a Focus Mode menu, where you can choose from among: Standard, Macro, Super Macro, Pan Focus, Infinity and Manual. To help the photographer avoid taking blurry pictures in challenging lighting conditions, the I-10 features a mechanical sensor shift Shake Reduction system. The Optio I-10 also features High Definition video (720p at 30fps) in .AVI format.
As I touched on above, there is a four-way control on the back of the camera, located to the right of the LCD, and owing to its petite size, there is room for few other manual controls on the body. A playback button and a button for Smile Capture and Face Detection are found above the four-way D-pad. Pentax’s “Green Button,” which is also found on the Pentax Kx, allows for a customizable quick-jump to a specific menu feature—I set it to EV Compensation. The button also doubles as the trash option when reviewing images in playback mode. To the left is the Menu button, where a fairly straight-forward set of options is presented in lists. At the top of the camera, we find the on/off button, shutter release and zoom toggle.
Beyond the D-SLR-like looks of the I-10, it carries over the feel of one in a small but important way with the raised hand grip on the front of the camera and the “leatherette” texture in the same place. I find that too many ultra compact digicams are hard to get a comfortable handle on, with their sleek body designs and slick plastic cases. The I-10 feels a lot more secure in-hand than most due to the small details of the grip and texture.
I did the bulk of my test shooting outside on a sunny day at a farmer’s market, and found that this was the ideal shooting condition for the I-10. It does well handling detail in bright spots and shadows, and focuses quite quickly on still objects in good lighting. In Auto Picture mode, with the Standard Focus option, I was able to get close-up shots with shallow depth-of-field, as it “took the guesswork out of photography” for me, as they say, reverting automatically to f/3.5 and ISO 80 to capture food displayed at a seller’s stand. When I shot the food that was inside of my farmer’s market tote, it punched up to ISO 800 in Auto mode and still maintained low noise. The results of photographing moving subjects in difficult lighting conditions were less consistent, however. At a fashion show in Malibu (a prime environment for showing off the stylish little digicam, by the way), the I-10 had some trouble tracking the fast-moving runway models under the inconsistent catwalk lighting.
The Price of Beauty
The I-10’s price that has been raising a few eyebrows since its January announcement, though I have to note that at $299.99 $249.99 (updated price) (MSRP) it’s not outrageous. People seem to expect to get everything they ever dreamed of in a camera these days for less and less money. All said, it is in the same ballpark as—or even less expensive than—some digicams with comparable specs. But I don’t like to play the spec-by-spec comparison game. It’s best to get your hands on a camera, get your eye to the viewfinder (or fixed on the LCD in this case), to judge whether it’s worth your money. You’ll need to weigh the limited aperture range against the stylish looks and ultra compact portability; the less consistent capture of moving subjects in difficult lighting against the impressively low-noise capture at higher ISOs when shooting still objects. In my estimation, the Pentax Optio I-10 packs an intuitive UI, HD video and a good zoom into its ultra compact and portable little body. Your major decision might come down to whether or not you want to commit to the camera’s unique retro look.
Pentax Optio I-10
- $299.99 $249.99 (updated price)
- 4.0”W x 2.6”H x 1.1”D; 4.7 oz. loaded
- Image Sensor:
- 12.1-megapixels, CCD
- Still Recording Format:
- SD/SDHC, 26.7MB internal
- 2.7-inch LCD (230,000 pixels)
- Video Recording Mode:
- 1280×720 (30/15fps); 640×480 (30/15fps);
320×240 30/15fps in .AVI (Motion JPG) format
- Image Stabilization:
- Still: Sensor-Shift SR, Pixel Track SR, Digital SR (ISO 3200-6400 5M or 3.8M) Movie: Movie SR
- ISO Equivalent:
- Auto: 80-800, Digital SR 80-6400 (ISO 3200-6400 at 5M or 3.8M) Manual: 80-6400 (ISO 3200-6400 at 5M or 3.8M)
- Power Source:
- Rechargeable Li-Ion Battery D-LI92
Canon has announced the latest in their Digital ELPH lineup of compact cameras, the PowerShot SD4000 IS. According to Canon, “This new powerhouse point-and-shoot camera is the first of the Digital ELPH series to offer a high-sensitivity system, known as Canon’s HS SYSTEM, with a CMOS sensor and bright f/2.0 lens.” The SD4000 IS will be available at the end of May for an estimated MSRP of $349.99. See the full release from Canon below.
Placing top-level Canon features in a modern, stylish frame, Canon U.S.A., Inc., a leader in digital imaging, today announced the newest addition to the PowerShot Digital ELPH camera series- the Canon PowerShot SD4000 IS Digital ELPH camera. This new powerhouse point-and-shoot camera is the first of the Digital ELPH series to offer a high-sensitivity system, known as Canon’s HS SYSTEM, with a CMOS sensor and bright f/2.0 lens. Offering consumers the most enhanced image quality available in an ELPH series camera, these features help to capture those wonderful moments in low-light conditions. The PowerShot SD4000 IS Digital ELPH camera also has high definition (HD) movie-shooting capabilities, providing an additional option for cataloging memorable events. Primarily, the new PowerShot SD4000 IS is great for any user with an attention for up-to-date functionality and style.
Whether attending a relative’s sunset wedding or meeting friends in a dimly lit restaurant, these are times where the new PowerShot SD4000 IS showcases its best attributes. The new 10-megapixel back-illuminated CMOS sensor, in conjunction with the DIGIC 4 image processor creates Canon’s HS SYSTEM to enhance image quality in low-light situations and helps reduce noise at high ISO speeds. Along with Canon’s HS SYSTEM, the f/2.0 lens allows more light to enter, permitting higher shutter speeds, for further reducing the effect of camera shake and increasing image sharpness and quality. In addition, the combination of Canon’s HS SYSTEM and the f/2.0 lens enables users to take photos without a flash, resulting in a more natural look while providing greater depth of field, making it an exemplary tool for portrait photography. In addition, the PowerShot SD4000 IS has the fastest high-speed burst rate to date* in a Canon PowerShot Digital ELPH camera with 8.4 frames per second (fps). New to the ELPH cameras, the PowerShot SD4000 IS has aperture and shutter controls allowing for enhanced flexibility and creative control, making this camera great for shooters who are interested in getting even more out of their photography.
“With the introduction of the new PowerShot SD4000 IS, Canon is putting the power of high-quality photography in an ultra-compact size to amplify the experience and quality customers see when shooting with a Canon camera,” said Yuichi Ishizuka, executive vice president and general manager, Consumer Imaging Group, Canon U.S.A. “The two functions in the HS SYSTEM allow our customers to capture the clearest pictures in any setting, resulting in more of a professional look.”
For the Design-Centric
A treat for the eyes, the PowerShot SD4000 IS has beautifully crafted curves, texture and a modern look that appeals to a design-savvy user. With all of its new features, the Canon PowerShot SD4000 IS elevates the current ELPH series, offering advanced settings in a polished, sculpted, compact frame, making it an essential item to tote anywhere.
Get Creative with HD Movie
The addition of the HD Movie feature in the new PowerShot SD4000 IS is one of the most distinguished characteristics that makes this camera a must-have for anyone. This dual-purpose camera allows users to creatively compose video, helping to capture unforgettable moments from a child’s first baseball game to a son or daughter walking up to the podium on Graduation Day. Users can also have more fun with HD movie footage by using the My Color function, composed of Color Swap and Color Accent options. In addition, video content is easily downloaded from the camera via USB connection and can be easily played back on your HDTV via an HDMI output connector.
Timing is Everything
As an added bonus, the new Canon PowerShot SD4000 IS has a new Super Slow Motion movie function that allows users to record video at a very high frame rate, possessing the appearance of slow motion when played back at regular speed. The Super Slow Motion movie function captures a subject at 240 frames-per-second (fps), and later plays back the footage at 30 fps, allowing each moment of footage to be appreciated in super slow motion while maintaining great image quality.
# A 3.0-inch wide angle (28mm equivalent) wide screen LCD allows for easy on-camera previewing and reviewing of menus and images.
# A 3.8X optical zoom with optical image stabilization helps to ensure images will be clear and how they were meant to be captured.
# Support of the high-spec SDXC memory cards with the maximum storage of two terabytes (TB) in SDA standard.
# Eye-Fi memory card connectivity, where wireless data can directly transfer to PCs.
# New scene modes, such as miniature and fish-eye effects help to increase overall creativity.
# Smart Shutter technology, which automatically takes pictures when a person smiles or winks; resulting in less re-takes.
The new Canon PowerShot SD4000 IS is available in three different color variations: red, black and silver. In addition, while supplies last, there will be an exclusive, limited edition white PowerShot SD4000 IS model available direct from Canon (www.shop.usa.canon.com). Scheduled to be available at the end of May, the Canon PowerShot SD4000 IS Digital ELPH camera retails for an estimated price of $349.99.
At PMA in February, we brought you the news that Sony had plans to unveil a compact interchangeable lens camera this year. Well, that time has come. Sony has just announced two new mirrorless a (alpha) compact interchangeable lens digital cameras—the NEX-3 and the NEX-5. Both offer the image quality of a D-SLR with the portability of a compact camera. According to Sony, “these models are the world’s first interchangeable lens cameras with an APS-C sensor to continuously adjust focus and exposure while recording video.” They will be compatible with three new E-Mount lenses. An optional LA-EA1 Mount Adaptor extends compatibility to the α family of 30 lenses, plus a huge range of other legacy A-mount lenses (Manual Focus only). The cameras and lenses will be available in July. Find additional images and the full press release from Sony below for specs and pricing.
SAN DIEGO, May 10, 2010 – Sony today introduced two innovative α (alpha) compact interchangeable lens digital cameras (models NEX-5 and NEX-3) that provide the quality of a digital SLR in a compact body that is easy to slip into a small purse or jacket pocket for ultimate portability.
“Consumers want better picture quality in a smaller form factor. Sony has made that a reality with these cameras. The NEX-5 and NEX-3 cameras truly embody Sony’s make.believe spirit,” said Kristen Elder, director of Sony’s alpha digital imaging business. “These new cameras are the game-changers everyone has been waiting for and will revolutionize the consumer experience by offering outstanding picture quality with a totally pocketable size.”
With breakthrough video performance, these models are the world’s first interchangeable lens cameras with an APS-C sensor to continuously adjust focus and exposure while recording video. The NEX-5 camera offers Full HD movie capture (1080i AVCHD and 720p MP4) with Full HD 60i recording.
These cameras are perfect for point-and-shoot users looking to advance from snapshots to creative photography as well as existing DSLR users searching for a no-compromise compact alternative.
Unlike conventional DSLR models, the “mirrorless” construction of the new models reduces the thickness of both camera bodies to just about an inch at their slimmest point (excluding grip and mount portions). The NEX-5, constructed from magnesium alloy, and the NEX-3, with a polycarbonate casing, offer a newly developed 14.2 megapixel Exmor™ APS HD CMOS sensor. About 60 percent larger than the sensor in micro four-thirds cameras, this sensor is key to the exceptional image quality, extremely low image noise and creative defocus background effects that are familiar to DSLR users.
HD Movie Recording and Fast, Silent Autofocus
The NEX-5 and NEX-3 are the first α cameras to offer the extra convenience of high definition video recording. In addition to 720p HD recording, the NEX-5 also captures
Full HD (1920 x 1080i) video in high-quality AVCHD files that can be easily enjoyed on a compatible HD television via the cameras built-in HDMI™ terminal (cable not included). The NEX-3 shoots 720p HD video as compact MP4 files. Both Sony cameras include built-in stereo microphones for high-quality audio recording.
Still and video image quality is further refined by Sony’s powerful BIONZ® processor that ensures quick DSLR-style shooting response with fast, precise autofocus and minimal shutter lag. Both cameras can also capture fast-moving action with a high-speed burst of full-resolution images at up to 7fps (AF/AE fixed from first frame).
The NEX-5 and NEX-3 are the first α cameras featuring Sweep Panorama. Capturing large group shots is as easy as press-and-sweep. Sweep Panorama mode lets consumers capture breathtaking shots up to 226-degree horizontal or 151-degree vertical shots.
Both models will be ready for 3D Sweep Panorama this July (with firmware update). With 3D Sweep Panorama mode, these cameras can shoot 3D panoramic still images with a single lens. The high-speed burst of frames is stitched together using innovative processing techniques to automatically create detail-packed 3D panoramas. These files can be enjoyed in stunning 3D on compatible 3D televisions (other accessories may be required).
These cameras provide the advantages of multi-frame capture featured in Cyber-shot® cameras, including Hand-Held Twilight and Anti-motion Blur modes, which offer extraordinary low-light performance.
Simple To Use
Overcoming the complexity and intimidation that often come along with DSLR use, the NEX-5 and NEX-3 cameras have a new easy-to-use interface. It makes their performance advantages and features—including the techniques of creative photography—simple to master for consumers stepping up from compact digital still cameras and simultaneously offers easy access to the important camera controls that DSLR users demand.
Images and camera settings are displayed on the 3-inch (diagonal) wide-type Xtra Fine LCD™ display with TruBlack™ technology and 921k dot high resolution LCD that tilts up or down for comfortable viewing in any shooting position. The screen features an auto-brightness control function for excellent visibility, even outdoors. TruBlack screen technology enables an even more vivid, high-contrast view of images and camera settings.
Three new E-mount lenses are being introduced, including a 16mm F2.8 wide angle prime lens (model number SEL16F28), an 18mm-55mm F3.5-5.6 standard zoom lens (model number SEL1855) and an 18mm-200mm F3.5-6.3 (model number SEL18200) high magnification zoom lens.
The E-mount lenses provide the cameras with extreme compactness as well as the performance required for quiet continuous auto focus and auto exposure during HD video capture. These all new lenses are of premium construction, with brushed aluminum barrels and steel mounts. An optional LA-EA1 Mount Adaptor extends compatibility to the α family of 30 lenses, plus a huge range of other legacy A-mount lenses (Manual Focus only).
Ideal for everyday shooting, the low-profile E 16mm F2.8 lens minimizes bulk, allowing the camera to easily be carried in a coat, pants pocket, or purse. This lens’ creative possibilities can be expanded even further by the VCL-ECU1 Ultra Wide Converter which provides a 12mm view, and VCL-ECF1 Fisheye Converter that delivers impressive curvi-linear distortion.
Featuring in-lens Optical SteadyShot™ image stabilization for clearer handheld images, the E 18-55mm F3.5-5.6 OSS zoom is a perfect travel partner. The NEX-5 and NEX-3 are available in kit form with either the 16mm prime or the 18mm-55mm lens. The E 18-200mm F3.5-6.3 OSS zoom lens offers a powerful 11x magnification range plus Optical SteadyShot image stabilization with Active mode that is used in the most advanced Handycam® camcorders.
Both cameras are supplied with a super-compact clip-on flash that attaches via the smart accessory terminal when needed. Other optional accessories include the FDA-SV1 Optical Viewfinder plus stylish cases and shoulder straps.
As an option, the accessory shoe on both cameras accepts a compact ECM-SST1 Stereo Microphone that captures even more high-quality sound for HD video recordings than the cameras’ built-in stereo recording.
The new cameras accept both Memory Stick PRO Duo™ (including Memory Stick PRO-HG Duo™) and SD (including both SDHC and SDXC formats) media (all sold separately). Sony’s new Memory Stick PRO-HG Duo HX offers 30MB per second transfer rates that save you time when downloading images.
Pricing and Availability
The NEX-5A and NEX-3A cameras, which are supplied with SEL16F28 lens, will cost about $650 and $550 respectively. NEX-5K and NEX-3K cameras, supplied with SEL1855 lens will cost about $700 and $600 respectively. The NEX-3 will be available in silver, black and red, and the NEX-5 in silver and black.
The SEL16F28 and SEL1855 lenses will be available for about $250 and $300. (The SEL18200 zoom lens will be available this fall for about $800.)
The cameras, lenses and a range of accessories will be available in July at Sony Style® retail stores (www.Sonystyle.com/retail) and at authorized dealers nationwide.
Leica has announced the 12.1MP V-LUX 20 compact camera with GPS tagging, the LEICA DC-VARIO-ELMAR 4.1–49.2 mm f/3.3–4.9 ASPH zoom lens, and 720p video capabilities. The V-LUX 20 will be available at the end of April for $699.00**. Check out the full press release below.
Solms, Germany (April 20, 2010) – Leica Camera AG presents a new, 12.1 megapixel digital compact camera: the LEICA V-LUX 20. Equipped with a high performance DC-VARIO ELMAR lens, innovative GPS tagging, optional HD movie recording and various automated functions, the V-LUX 20 is a truly universal camera, capable of capturing all moments of life.
The V-LUX 20’s LEICA DC-VARIO-ELMAR 4.1–49.2 mm f/3.3–4.9 ASPH. zoom lens offers a range of focal lengths of 25–300 mm in 35-mm format, making it the ideal camera for almost any photographic environment. Whether shooting expansive landscapes, finely detailed macro studies at short distances or shots of distant objects with a super-telephoto setting, its 12x zoom captures them all in images of breathtaking quality. Integrated image stabilization helps photographers in every shooting situation and also prevents fuzzy pictures caused by camera shake or difficult lighting conditions.
“High-performance optics, compact size and simple, intuitive handling: these are the trademarks of the V-LUX 20. It is the ideal tool for effortless photography and can be utilized by the whole family – for everyday shooting, special occasions or when traveling,” says Peter Kruschewski, Product Manager Digital Compact Cameras at Leica Camera AG. “At the same time, the manual setting options of the V-LUX 20 offer more ambitious photographers absolute creative control over their pictures.”
The LEICA V-LUX 20 is characterized by clear lines, ergonomic design and evidently positioned controls. Its straightforward handling is further enhanced by a whole range of automatic functions. For the more knowledgeable photographer, manual setting options for shutter speed and aperture provide all the creative freedom necessary for image control. A selector dial on the top deck of the camera allows fast and simple selection of a wide range of settings.
The generously dimensioned, three-inch monitor of the V-LUX 20 has a large 3 inch TFT display with a resolution of 460,000 pixels, offering an extremely bright and sharp view. It is a reliable and precise tool for the assessment of image composition and framing before shooting, as well as for quality control of captured shots.
As the first Leica digital camera to feature GPS tagging, the Leica V-LUX 20 allows photographers to record not only the geographical coordinates of the location in the Exif data of the image files, but also the local time for every shot. An extremely useful aid for archiving pictures, the GPS tagging function prevents all travelers from ever forgetting where their pictures were taken. All images posted on social networks, image portals and map sites such as Google Maps or Google Earth reveal exactly when and where they were shot.* When abroad, the V-LUX 20 can also display local sights and interesting places. This feature offers a total of 500,000 so-called ‘points of interest’ in 73 different countries.
In addition to featuring GPS tagging, the V-LUX 20 is equipped with a movie function that enables the recording of moving pictures in HD quality. Together with the camera’s zoom function, smart automatic features such as face recognition, automatic scene modes and smart exposure are all available in movie mode, making the V-LUX 20 a superior movie-maker in a compact format.
The LEICA V-LUX 20 will be available at specialized Leica dealers from the end of April 2010. Adobe Photoshop Elements 8 is one of the standard features provided with V-LUX 20. A matching brown calfskin case for the camera is available as an optional accessory.
For additional information, please visit us.leica-camera.com. For media inquiries, high resolution images and loan out requests, please contact Evins Communications.
* It is possible that GPS tagging may not function in the People’s Republic of China and neighbouring regions. Satellite signal reception may be impossible, depending on the location. In such cases, the positioning data may be recorded inaccurately or not at all.
**Pricing taken from UK press release, not US (seen above).
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