Posts Tagged ‘announcements’

Leica Announces V-LUX 20

Leica has announced the 12.1MP V-LUX 20 compact camera with GPS tagging, the LEICA DC-VARIO-ELMAR 4.1–49.2 mm f/3.3–4.9 ASPH  zoom lens, and 720p video capabilities. The V-LUX 20 will be available at the end of April for $699.00**. Check out the full press release below.

From Leica:

Solms, Germany (April 20, 2010) – Leica Camera AG presents a new, 12.1 megapixel digital compact camera: the LEICA V-LUX 20. Equipped with a high performance DC-VARIO ELMAR lens, innovative GPS tagging, optional HD movie recording and various automated functions, the V-LUX 20 is a truly universal camera, capable of capturing all moments of life.

The V-LUX 20’s LEICA DC-VARIO-ELMAR 4.1–49.2 mm f/3.3–4.9 ASPH. zoom lens offers a range of focal lengths of 25–300 mm in 35-mm format, making it the ideal camera for almost any photographic environment. Whether shooting expansive landscapes, finely detailed macro studies at short distances or shots of distant objects with a super-telephoto setting, its 12x zoom captures them all in images of breathtaking quality. Integrated image stabilization helps photographers in every shooting situation and also prevents fuzzy pictures caused by camera shake or difficult lighting conditions.

“High-performance optics, compact size and simple, intuitive handling: these are the trademarks of the V-LUX 20. It is the ideal tool for effortless photography and can be utilized by the whole family – for everyday shooting, special occasions or when traveling,” says Peter Kruschewski, Product Manager Digital Compact Cameras at Leica Camera AG. “At the same time, the manual setting options of the V-LUX 20 offer more ambitious photographers absolute creative control over their pictures.”

The LEICA V-LUX 20 is characterized by clear lines, ergonomic design and evidently positioned controls. Its straightforward handling is further enhanced by a whole range of automatic functions. For the more knowledgeable photographer, manual setting options for shutter speed and aperture provide all the creative freedom necessary for image control. A selector dial on the top deck of the camera allows fast and simple selection of a wide range of settings.

The generously dimensioned, three-inch monitor of the V-LUX 20 has a large 3 inch TFT display with a resolution of 460,000 pixels, offering an extremely bright and sharp view. It is a reliable and precise tool for the assessment of image composition and framing before shooting, as well as for quality control of captured shots.

As the first Leica digital camera to feature GPS tagging, the Leica V-LUX 20 allows photographers to record not only the geographical coordinates of the location in the Exif data of the image files, but also the local time for every shot. An extremely useful aid for archiving pictures, the GPS tagging function prevents all travelers from ever forgetting where their pictures were taken. All images posted on social networks, image portals and map sites such as Google Maps or Google Earth reveal exactly when and where they were shot.* When abroad, the V-LUX 20 can also display local sights and interesting places. This feature offers a total of 500,000 so-called ‘points of interest’ in 73 different countries.

In addition to featuring GPS tagging, the V-LUX 20 is equipped with a movie function that enables the recording of moving pictures in HD quality. Together with the camera’s zoom function, smart automatic features such as face recognition, automatic scene modes and smart exposure are all available in movie mode, making the V-LUX 20 a superior movie-maker in a compact format.

The LEICA V-LUX 20 will be available at specialized Leica dealers from the end of April 2010. Adobe Photoshop Elements 8 is one of the standard features provided with V-LUX 20. A matching brown calfskin case for the camera is available as an optional accessory.

For additional information, please visit us.leica-camera.com. For media inquiries, high resolution images and loan out requests, please contact Evins Communications.

* It is possible that GPS tagging may not function in the People’s Republic of China and neighbouring regions. Satellite signal reception may be impossible, depending on the location. In such cases, the positioning data may be recorded inaccurately or not at all.

**Pricing taken from UK press release, not US (seen above).

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Adobe Launches Photoshop CS5

The countdown is over. Adobe just officially launched Creative Suite 5. There are a lot of game changing features in the suite—of particular interest to us (and to you photographers) are the advancements to Photoshop. Check out what Adobe has to say about Photoshop and Photoshop Extended—with screenshots of a couple of key features—below.

Photoshop CS5 delivers the utmost power and creative control with the next generation of advanced
tools for outstanding image manipulation and superior compositing. It redefines image editing with a
strong focus on photography, including breakthrough selection capabilities, content-aware fill options,
state-of-the-art processing of raw images, advanced creative control of High Dynamic Range (HDR)
imagery, automated lens corrections, powerful free-form transformations, new painting technology, and
a sweeping range of workflow and performance enhancements that boost productivity at every step.

Photoshop CS5 Extended is a super-set of tools and features made for professionals who want to push
the boundaries of digital imaging. It delivers all the editing, compositing, and painting capabilities of
Photoshop CS5 plus powerful new features for creating stunning 3D artwork from selections, graphics,
and type with direct control over lighting, materials, and meshes.

Intelligent selection technology

Photoshop CS5 takes the time and frustration out of making precise image selections and masks, providing you a faster way to extract subjects from their backgrounds and create realistic composites. New intelligent selection technology offers better edge detection and faster, more accurate masking results of complex subjects, like hair. Automatic color decontamination helps you eliminate background color around the edges of a selection, resulting in more seamless compositions when placing extracted subjects on new backgrounds. Experienced Photoshop users know that the best selections are created by constantly adapting the selection technique for differences in the subject’s edges—one method for hair and another for the edge of a building. With Photoshop CS5, you can produce highly accurate masks and selections faster and more simply than before with a set of new adaptive selection-edge modification controls. Smart Radius automatically matches the best selection approach with the subject’s changing edge characteristics, and the extra view modes assist you in previewing the quality of your selections. The Refine Radius and Erase Refinements tools customize your masks and selections as you make them. These tools, in combination with the color decontamination settings, help eliminate any residual background color from around the edges of your selections.

Before
After

Content‐Aware Fill

One of the most exciting new features in Photoshop CS5 is the remarkable ability to remove  an image element and magically replace it with details that match the lighting, tone, and noise  of the surrounding area so that it looks like the content never existed. Now, you can make substantial changes to photo composition quickly and easily, as even large complex subjects can be seamlessly erased. You can use Content-Aware Fill with the Spot Healing Brush or as an option
of the Fill feature to replace content in an active selection. Selecting the Content-Aware setting with the Spot Healing brush changes the way the tool fills in the areas you paint. This retouching approach is designed to account more fully for the structure and detail of the image elements that surround the painted area, providing a near-invisible result when removing unwanted objects. Alternatively, you can select the object to be removed, and then replace the area with synthesized details from the area surrounding the selection, simply by using the Content-Aware option in the Fill dialog box.

Before
After

Other new features include: HDR Pro, for creativity and precision with the next generation of high dynamic range imaging; state-of-the-art raw-image processing; extraordinary painting effects; Puppet Warp; Automated lens correction; user-inspired productivity enhancements; streamlined creative reviews through integration with Adobe CS Review; faster performance with cross-platform native 64-bit support; greater access to key resources via flexible custom panels; easier interface management with Live Workspaces and Workspace Switcher; and superior black-and-white conversion.

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Canon Announces Two New Pro Camcorders

For video pros, Canon has announced two new big guns today, both available to consumers in late June.

From Canon:

LAKE SUCCESS, N.Y., April 7, 2010 – Canon U.S.A., Inc., a leader in digital imaging, today announces the Canon XF305 and XF300 Professional Camcorders. Both new models employ an MPEG-2 4:2:2 50Mbps codec – Canon XF Codec – for capturing and recording native 1920 x 1080 video onto affordable, universally available Compact Flash (CF) cards. Uniting video, audio and metadata into a single file, the Canon XF305 and XF300 use an MXF (Material eXchange Format) File Wrapper, a widely supported open source format, to maximize compatibility with existing industry infrastructure and non-linear editing (NLE)systems. Priced under $8,000 per model, the Canon XF305 and XF300 are engineered for multiple production applications including broadcast news, documentary and independent filmmaking and event videography. Canon will be demonstrating a variety of professional applications for the Canon XF305 and XF300 at the Company’s booth# C4325 at the 2010 National Association of Broadcasters (NAB) Show in the Las Vegas Convention Center.

The Canon XF305 and XF300 Professional Camcorders include a Genuine Canon 18x HD L-series lens providing documentary filmmakers and news camera operators with the focal-range versatility required in the field. Designed with input from professional users, each model includes three Canon developed and designed native 1920 x 1080 CMOS image sensors, and the new Canon XF Codec for extreme color detail required for accurate chroma-keying, color-grading and compositing for digital filmmaking. For finer transitions in tone and color, 4:2:2 color sampling offers twice the color resolution of HDV and other 4:2:0 formats. In addition, Canon’s XF305 model features industry- standard HD-SDI output, genlock, and SMPTE time code (in/out) terminals for multi-camera or 3-D productions.

“The creation of HD video content continues to grow across every market category,” stated Yuichi Ishizuka, executive vice president and general manager, Consumer Imaging Group, Canon U.S.A. “We are proud to introduce the new Canon XF305 and XF300 Professional Camcorders, which provide extraordinary image quality, a generous array of features and seamless integration with file-based workflows, all at an attractive price. These camcorders provide the convenience, production cost and quality that the HD video market has been asking for.”

Further adding to the low total-cost-of-ownership of the Canon XF305 and XF300 Professional Camcorders is their use of CF cards. In addition to rugged, solid-state construction and the speed and ease of file transfer to computers, CF cards are cost effective and widely available, unlike proprietary memory systems. The new Canon XF305 and XF300 Professional Camcorders feature hot-swappable dual card slots and support UDMA CF cards for maximum performance.

To support the swift adoption of the Canon XF Codec, Canon has worked in cooperation with major editing and post-production software developers, including Adobe, Apple, Avid, and Grass Valley, to ensure compatibility with leading software programs widely used within the video production and broadcast industries.

Genuine Canon Optics with Image Stabilization
Leveraging the Company’s expertise as a global leader in the design and manufacture of high-performance optics, the Canon XF305 and XF300 Professional Camcorders feature a Genuine Canon 18x HD L-series lens with a 35mm equivalent zoom range of 29.3 – 527.4mm and a Full Manual Focus mode with mechanical “hard” end stops and distance markers for professional operability and repeatable manual focus. Canon utilized HI-UD (high-index, ultra low dispersion), UD and aspherical lens elements to minimize chromatic aberrations and provide a compact size and weight to the lens – while also delivering a resolution of approximately 1,000 TV lines. The lens also features a new SuperRange Optical Image Stabilizer (OIS) system featuring Dynamic and Powered modes for optimal performance in the greatest variety of situations.

DIGIC DV III Image Processor
At the heart of Canon’s XF305 and XF300 Professional Camcorder models is Canon’s proprietary DIGIC DV III Image Processor, which ensures natural, lifelike colors and captures tonal gradations and shadow detail with remarkable accuracy. The DIGIC DV III Image Processor also powers Canon’s innovative Face Detection Technology, an autofocus option that can significantly reduce the effort required when camera operators work alone, such as in news applications.

To maximize the camcorders’ adaptability across various production environments, Canon equipped each model with the ability to record at multiple bit rates, resolutions and variable frame rates for slow and fast motion. Additional professional features include variable-interval (for time-lapse) and frame-record for stop-motion animation, and a photo feature for frame-grabs.

Refined Ergonomics and Operation
The Canon XF305 and XF300 are designed to maximize shooting comfort and usability. The well-balanced design allows the operator to comfortably control the camcorder and easily maintain a steady shot while minimizing arm fatigue. Each camcorder also features a convenient, freely rotating 4.0-inch, 1.23-megapixel LCD monitor that can be positioned at either the right or left side of the camcorder body, allowing for easy viewing even in the most difficult shooting positions.

The LCD monitor also provides a display of the camcorders’ built-in waveform monitor and vectorscope to aid in achieving accurate exposure and color levels while shooting. Additionally, the LCD can show peaking, edge-monitor-focus and magnify the image, enabling users to confirm critical focus, an essential objective in all HD production.

The Canon XF305 and XF300 models also come equipped with a 0.52-inch, 1.55-megapixel color electronic viewfinder, providing ample resolution for critical focus and approximately 100 percent field-of-view coverage for accurate judgment of composition.

Audio Flexibility
The Canon XF305 and XF300 Professional Camcorders feature a built-in stereo microphone as well as dual XLR inputs for external audio sources. The new camcorders support 16-bit PCM audio at 48 kHz with automatic and manual audio level adjustment

Canon’s XF305 Professional Camcorder is scheduled to be available in late June for an estimated retail price of $7,999. Canon’s XF300 Professional Camcorder is scheduled to be available in late June for an estimated retail price of $6,799.

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Panasonic Announces DMC-G2

Along with the just announced  Micro Four-Thirds Lumix G10, Panasonic has introduced the DMC-G2—the “world’s first digital interchangeable lens system camera with a touch control movable LCD.” The 12.1 MP Live MOS sensor LUMIX G2 records 1280 x 720 HD videos in the AVCHD Lite format and features iA (Intelligent Auto) mode as well as full manual and aperture and shutter priority shooting modes. The G2 will be available in red, blue and black, though pricing and availablity won’t be known until 30 days prior to shipping. See the press release below.

From Panasonic:

Secaucus, NJ (March 7, 2010) – Panasonic today announces the LUMIX DMC-G2, the world’s first* digital interchangeable lens system camera with a movable LCD that allows for touch-control, and the successor to the award-winning and revolutionary LUMIX G1, which was the world’s first Micro Four Thirds digital camera. The intuitive touch-control shooting elevates the camera’s operability, letting the user adjust auto focus (AF) simply by touching the subject on the large 3.0-inch 460,000-dot high- resolution LCD. The LUMIX G2, also shoots 720p High Definition video using the AVCHD Lite format, and joins the LUMIX G10, also introduced today, as the latest models in the LUMIX G Micro System.
With the touch-screen operation, users can even snap a photo by touching the LUMIX G2’s screen.  Additionally, the touch-screen operation excels not only for shooting but also during playback.  Users can touch one thumbnail viewed among many to quickly and easily see the full size of the desired photo.  Also, to view images one-by-one, photos can be dragged across the screen to browse as though flipping the pages of a book.
“With the LUMIX G2, Panasonic is pleased to continue to lead the evolution of the Micro Four Thirds platform and also be the first in the industry to offer a touch-screen interchangeable lens system camera,” said David Briganti, Senior Product Manager, Imaging, Panasonic Consumer Electronics Company. “Touch-operation is a user interface with which many consumers are both familiar and expect, and we think the LUMIX G2’s touch-operation makes it easier and quicker to take photos and videos that have professional-like effects.”
Using the touch-screen operation, once a user locks onto a subject, the LUMIX G2 enables AF Tracking and will track the subject as it moves within the frame. Then, with a touch on the screen, users can select the part and the size of AF area with the 1-area AF.  The Multi-area AF sets a group of AF points according to the composition. While using the manual focus, users can enlarge a subject by touching it and then choosing to enlarge it by 1x, 5x or 10x and then smoothly moving the part by dragging it on the screen. With this touch operation, menu settings can be changed quickly; cutting the time it takes to navigate using standard cursors. However, all setting changes can still be done using the control pad, if preferred.
The LUMIX G2 records 1280 x 720 HD videos in the AVCHD Lite format, which increases recording capacity and is highly compatible with audio-visual equipment. With a dedicated video record button, users can easily start recording a video. To complement its high-quality video capabilities, the LUMIX G2 features advanced audio options, as sound is recorded with Dolby Digital Creator and an optional accessory stereo microphone can be attached. A Wind Cut function further enhances the sound as it helps reduce noise caused from background wind.
The 3.0-inch touch-operation LCD has a wide-viewing angle and rotates 180° from side to side and tilts 270° up and down, providing approximately 100% of field of view. This free-angle LCD with a touch-screen operation makes it possible to both view and touch the screen from any angle.  The double Live-View function offered by the high-resolution, 460,000-dot free-angle Intelligent LCD and 1,440,000-dot 1.4x (0.7x) Live View Finder allows users to see the settings’ results before pressing the shutter.
The 12.1-megapixel Live MOS sensor featured in the LUMIX G2 offers the best of both worlds – the outstanding image quality of a CCD sensor, and the lower power consumption of a CMOS sensor. Advanced technology enables it to read four channels of data simultaneously, helping the LUMIX G2 to deliver 60 frames-per-second Full-time Live View images, while faithfully reproducing high-resolution images with fine detail and rich gradation. Plus, with the high-speed, high-performance Venus Engine HD II, which has been re-engineered to further improve image quality.
The new high-speed, high-performance Venus Engine HD II supports the new image processing technology Intelligent Resolution, which enables the recording of beautiful photo and HD video with high quality signal processing. With Intelligent Resolution technology, three areas – outlines, detailed texture areas and soft gradation – are automatically detected. The outline parts are enhanced effectively to give edges increased clarity, while simultaneously giving a moderate accentuation to the textured areas so they look finely detailed. For the soft gradation areas, the improved noise reduction system of the Venus Engine HD II is applied to achieve a smoother effect. Apart from the uniform enhancement of sharpness, the innovative technology Intelligent Resolution precisely performs signal processing pixel by pixel in the most effective way, resulting in images that are naturally clear.
For users looking for additional creative options for both photos and videos, the LUMIX G2 delivers.  While shooting HD video, users can set the camera in “P” mode – to change the aperture for professional-like movie effects where the images blur into focus. For still photos, the LUMIX G2 features the My Color mode with a total of seven preset effects – Expressive, Retro, Pure, Elegant, Monochrome, Dynamic Art, and Silhouette while also keeping the Custom mode, which lets users manually set the color, brightness and saturation levels and save their favorite settings into memory.
On the other hand, for beginner users not yet ready for manual modes – the LUMIX G2 features iA (Intelligent Auto), a popular setting in the LUMIX point-and-shoots that automatically engages features and settings for optimal image quality by detecting the shooting environment. Panasonic iA is available in both still photo and video recording settings and a new dedicated iA button, which illuminates in blue when engaged, makes it even easier to use this handy feature.
Other features of the LUMIX G2 include:
* Dust Reduction System: If dust or other foreign matter gets inside the camera when you’re changing lenses, it could cling to the image sensor and show up as a spot in your photos. The Dust Reduction System in the G2 helps eliminate this possibility by placing a supersonic wave filter in front of the Live MOS sensor. Vibrating vertically around 50,000 times per second, the filter repels dust and other particles effectively.
* Included Software: PHOTOfunSTUDIO 5.0 HD Edition makes it possible to sort and organize photos.  Videos can be uploaded directly to YouTube using the built-in YouTube uploader – even in HD quality. It also lets you create a 360-degree rotation panorama file in .MOV files. The software is compatible with the Windows 7.
The Panasonic LUMIX G2 will come equipped as part of its kit, with the newly announced LUMIX G VARIO 14-42mm/F3.5-5.6 ASPH/MEGA O.I.S. lens. The new lens offers a versatile zoom range of 14-42mm (35mm camera equivalent: 28-84mm), making it suitable for a wide variety of scenes, everything from dynamic landscape to portrait.  Additionally, the LUMIX G2 is compatible with all Micro Four Thirds System lenses, allowing users even higher levels of performance in a digital interchangeable lens camera.
The LUMIX DMC-G2 and other LUMIX G Micro System digital cameras can use any interchangeable lens that complies with the Four Thirds standard via an optional mount adaptor DMW-MA1 and with the prestigious Leica M/R Lenses via DMW-MA2M or MA3R.  Other accessories include external flashes, filters, a remote shutter, HDMI mini cables and a variety of stylish straps and bags. To learn about the Panasonic LUMIX Micro Four Thirds System and all the available accessories, visit www.panasonic.com/lumix. The Panasonic LUMIX G2 will be available in red, blue and black models and pricing and availability will be announced 30 days prior to shipping date.
*As of March 7, 2010.

·     Design and specifications are subject to change without notice.

·     Some functions may not be available depending on the lens that is mounted.

·     Use a card with SD Speed Class with “Class 4″ or higher when recording motion pictures in [AVCHD Lite]. Also, use a card with SD Speed Class with “Class 6″ or higher when recording motion pictures in [MOTION JPEG].

·     The “AVCHD Lite” and the “AVCHD Lite” logo are trademarks of Panasonic Corporation and Sony Corporation.

·     Dolby and the double-D symbol are trademarks of Dolby Laboratories.

·     YouTube is a trademark of Google Inc.

·     Windows and the Windows logo are trademarks of the Microsoft group of companies.

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Panasonic Announces Lumix G10

Panasonic has announced the Lumix DMC-G10, a new addition to their G series lineup of compact, interchangeable lens Micro Four-Thirds cameras. It’s being hailed by the manufacturer as “the world’s lightest digital interchangeable lens camera with a [digital, with 100% field view] viewfinder.” The G10, like its predecessors in the G series,  “uses a mirrorless structure as part of the Micro Four-Thirds standard, eliminating a number of components that are found in a conventional interchangeable lens camera, including the mirror box and optical viewfinder unit.” The 12.1MP Live MOS sensor G10 will be available in black only, though there won’t be word from Panasonic as to availablility or prices until 30 days before they ship. See the press release below.

From Panasonic:

Secaucus, NJ (March 7, 2010) – Panasonic today introduces an addition to its Panasonic LUMIX G Series, the LUMIX DMC-G10, the world’s lightest* digital interchangeable lens camera with a viewfinder, which packs a host of advanced digital camera functions designed to be easy-to-use for users new to system cameras. The new compact and portable LUMIX G10, which can record High Definition (HD) video in addition to high-quality still images, joins the LUMIX DMC-G2, also introduced today, as part of the Panasonic LUMIX G Series.
“The LUMIX G Micro System has revolutionized the photography industry ever since the release of the Panasonic G1, the world’s first interchangeable lens system camera based on the Micro Four Thirds System standard,” said David Briganti, Senior Product Manager, Imaging, Panasonic Consumer Electronics Company.  “We continue to expand this award-winning LUMIX G Series, and with its easy-to-use features and compact size, we expect the G10 to attract a lot of new users who want to step-up from their point-and-shoots.”
The LUMIX G10, with its incredible compact body and portable design, uses a mirrorless structure as part the Micro Four Thirds System standard, eliminating a number of components that are found in a conventional interchangeable lens camera, including the mirror box and optical viewfinder unit. This innovative structure allows for the LUMIX G10 to be the world’s lightest system camera in a compact digital camera design that is a desired feature for new users.  Adding to its lightweight body, the LUMIX G10 will come equipped as part of its kit, with the newly announced LUMIX G VARIO 14-42mm/F3.5-5.6 ASPH/MEGA O.I.S. lens. The new lens offers a versatile zoom range of 14-42mm (35mm camera equivalent: 28-84mm), making it suitable for shooting a wide-range of scenes, from dynamic landscape to portrait.
Panasonic designed the LUMIX G10 to be easy to use offers iA (Intelligent Auto) mode – with its shooting assist functions that have proven extremely popular in LUMIX compact cameras. Panasonic’s iA (Intelligent Auto), an easy shooting mode with automatic optimization according to the scene in either photo and video recording, is helpful to beginner users unfamiliar with an interchangeable lens system camera. With the new dedicated iA button, which illuminates in blue when engaged, activating this mode is even easier and can be used to shoot both photos and videos.
When shooting still photos, iA offers the following: MEGA O.I.S., which helps prevent blurring from hand-shake; Intelligent ISO Control, which reduces motion blur by adjusting the ISO sensitivity if the subject moves; Intelligent Exposure optimizes exposure for each part of an image, preventing blocked shadows and blown highlights and helping ensure that gradation and details are reproduced properly; Intelligent Scene Selector detects the most common shooting situations – Portrait, Night Portrait, Scenery, Night Scenery, Close-up and Sunset – and switches to the appropriate Scene mode automatically – no setting changes needed.
The LUMIX G10 can record 1280 x 720 HD video in Motion JPEG, QVGA, VGA and WVGA formats. Users can enjoy recording HD videos while taking advantage of the high quality lens and the flexibility to change to other lenses. Even users new to recording videos will find the LUMIX G10 makes it easy. Panasonic’s iA for video offers the following: Optical Image Stabilizer (O.I.S.) helps prevent handshake when using high-powered zoom; Face Detection** automatically detects a face in the frame and adjusts focus, exposure, contrast, and skin complexion; Intelligent Exposure continually checks the ambient light level and adjusts the exposure setting as conditions change to prevent blown highlights and blocked shadows; Intelligent Scene Selector automatically switches between Normal, Portrait, Close-up, Scenery, and Low Light modes according to the situation to optimize visual quality.
With AF Tracking, the LUMIX G10 can lock onto any subject and keep it in focus even if it moves – making it easy to get beautiful, clear shots of moving subjects, such as children and pets. Simply aim, lock, and shoot. The Face Recognition function remembers registered faces to give an appropriate AF/AE on the people. In playback, you can choose to display only photos that contain a specific registered face using Category Playback.  The contrast AF system adopted by the LUMIX DMC-G10 is not only accurate and easy to use, but also very fast. Users can choose from a wide range of AF modes, including AF Tracking, 1-area AF, Face Detection AF/AE and 23-area AF.
The LUMIX G10’s Live View Finder, with a resolution of 202,000-dot equivalent, 1.04x (0.52x*) retains the viewability of an optical viewfinder and displays information about its settings that users can see without removing their eye from the subject.  The 60 fps Live View is powered by the Live MOS sensor, which takes signals directly from the image sensor and sends them continuously to the LCD, in real time. Both the Live View Finder and LCD provide approximately 100% field of view. This allows the user, when composing a shot, to check the framing accurately from corner to corner. The 3.0-inch large 460,000-dot high-resolution LCD with wide viewing angle automatically controls the brightness according to the situation as an Intelligent LCD.
The 12.1-megapixel Live MOS sensor and the new Venus Engine HD II help to separate chromatic noise from luminance noise and apply the optimal noise reduction to each, so users can capture clear and beautiful images even when shooting at high ISO sensitivity levels.  The high-speed, high-performance Venus Engine HD II, which has been re-engineered to incorporate the new image processing technology, Intelligent Resolution, enables the recording of beautiful photo and HD video with high quality signal processing. With Intelligent Resolution technology, three areas – outlines, detailed texture areas and soft gradation –are automatically detected. The outline parts are enhanced effectively to give edges increased clarity, while simultaneously giving a moderate accentuation to the textured areas so they look finely detailed. For the soft gradation areas, the improved noise reduction system of the Venus Engine HD II is applied to achiever a smoother effect.  Apart from the uniform enhancement of sharpness, the innovative technology Intelligent Resolution precisely performs signal processing pixel by pixel in the most effective way, resulting in images that are naturally clear.
All Panasonic LUMIX G Series digital cameras are equipped with the highly-efficient Dust Reduction System. If dust or other foreign matter gets inside the LUMIX G10 while changing lenses, it could cling to the image sensor and show up as a spot in your photos. However, with the Dust Reduction System, it helps eliminate this possibility by placing a supersonic wave filter in front of the Live MOS sensor. Vibrating vertically around 50,000 times per second, the filter repels dust and other particles effectively.
Other features of the LUMIX G10 include:

* My Color mode with a total of seven preset effects – Expressive, Retro, Pure, Elegant, Monochrome, Dynamic Art, Silhouette. Also includes Custom mode, which lets users manually set the color, brightness and saturation levels. For beginners, the LUMIX G10’s full-time Live View function lets users see how these settings will affect the images before they shoot, making it easier to capture the exact mood or atmosphere desired.
* Scene modes total 26, including the Peripheral Defocus mode, which lets users take a photo where the foreground is in focus and background is blurred – or vice versa.  This popular effect can be intimidating for a beginner, but in the Peripheral Defocus mode, by simply selecting the objects to be blurred and focused using the camera’s keypad, it is simple for photographers of any level.
* Exposure meter can be displayed in the P/A/S/M shooting modes. The correlation between shutter speed and aperture is shown, with a color-coded warning system that alerts users when the settings are not in the proper range. For those new to system camera digital photography, this makes it easy to learn proper settings both visually and logically, enhancing their photography skills.
The Panasonic LUMIX G10 is compatible with Micro Four Thirds System lenses, allowing users even higher levels of performance in a digital interchangeable lens camera. In addition to LUMIX G lenses, the LUMIX DMC-G10 and LUMIX G Micro System can use any interchangeable lens that complies with the Four Thirds standard via an optional mount adaptor DMW-MA1 and with the prestigious Leica M/R Lenses via DMW-MA2M or MA3R.
Pricing and availability for the Panasonic LUMIX G10 will be announced 30 days prior to shipping date.  It will be available in black.  To learn about the Panasonic LUMIX Micro Four Thirds System and all the available accessories, visit www.panasonic.com/lumix.
*As of March 7, 2010.
**Turn Face Recognition item ON and register the person with full-face portrait on the shooting menu in advance.

·     Design and specifications are subject to change without notice.

·     Some functions may not be available depending on the lens that is mounted.

·     Lenses that are not compatible with the contrast AF function can be used with manual focusing.

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