Why Photographers Should Have a Strong Online Presence
image via The Blue Hour
If you are looking to make money off your photography, I suggest you read this recent success story, which was written by London-based photographer, Brian Ferry—creator of the gorgeous photo blog, The Blue Hour. After reading, you will be inspired—if you haven’t already—to make a focused effort of creating an online brand and identity for yourself as a photographer.
The success starts, of course, with great images. But in order for those images to be noticed, the photographer has to come out from behind the viewfinder and show off a little. The thing about Brian’s blog is that it is stacked with great captures but it is also somewhat personal—tracking the photographer’s travels and daily life in London. He presents an inviting persona through his photo essays, and clearly Starbucks took notice. Congrats to Brian. Here’s hoping the same kind of story is in your own future! If something similar has happened to you, let us know in the comments. We’d love to hear of your successes.